3 Costly Marketing Mistakes and How to Avoid Them
In this podcast Stephanie Cox, VP of Marketing with Lumavate, reveals why progressive web apps (PWAs) are the next big thing, how to work with agencies and why so many companies fail to get the results they want when investing in costly tech tools to scale their business.
Listen from a seasoned marketing professional and learn:
- Why PWAs are a great investment
- Ways innovators stand out from the crowd
- How demand gen and content marketing work hand in hand
- Why working with agencies can save you time and money
- Reasons why technology alone is not the answer
Our Guest Speaker for this Episode:
Stephanie Cox, Vice President of Sales and Marketing at Lumavate | Host of Mobile Matters Podcast
Stephanie is the Vice President of Marketing for Lumavate and has more than 15 years of digital marketing experience. Prior to Lumavate, Stephanie held numerous marketing leadership roles at companies such as Project Lead The Way, Salesforce, ExactTarget, and Ingersoll Rand.
Be sure to listen to Stephanie’s Mobile Matters Podcast on Monday mornings to learn how you can put mobile at the center of your marketing. Mobile Matters gives you access to thought leaders and resources to impact your company, your career, and your customer.